“Our foray into the US market aligns with our vision of being a global real estate brand,” says Ravi Menon, Co-Chairman, Sobha Realty Dubai
A Civil Engineer from Purdue University US, Ravi Menon started his journey with Sobha Group in June 2004, and became the Co-Chairman of Sobha Realty Dubai in April 2023. Alongside his father PNC Menon, the Founder and Chairman of Sobha Group, Ravi Menon is now expanding this brand to go global
Namrata Kohli in an exclusive conversation with Ravi Menon
Can you tell us about Sobha Realty’s partnership with the Arsenal Football Club?
We are delighted with our strategic partnership with Arsenal, underscoring our shared ethos of attention to detail and the pursuit of excellence. This partnership reflects Sobha Realty’s commitment to the highest quality, seamlessly mirroring Arsenal F.C.’s position of “Always Forward.”
We are also honoured to be the football club’s principal partner and official training kit sleeve partner for both the men’s and women’s teams. As leaders in our respective fields, both Sobha Realty and Arsenal F.C. embody a journey from humble beginnings to unparalleled success, unified by a dedication to excellence and the pursuit of perfection. Integral to this partnership, Sobha is the club’s first-ever training ground naming rights partner. Consequently, the training ground has been renamed as the Sobha Realty Training Centre, aligning with Arsenal’s premier status in football. Additionally, the WM Lounge, an elite match-day hospitality suite at the Emirates Stadium, has been rebranded as ‘The WM Lounge, Presented by Sobha Realty.’
This partnership fosters mutual growth through a series of high-impact initiatives, further reinforcing the core values and ambitions of both Sobha Realty and Arsenal F.C.
Sobha Hartland is one of the most ambitious luxury projects of Sobha Realty so far. Tell us more about this project.
Nestled in the heart of Dubai, Sobha Hartland is a world-class project exemplifying our commitment to offering a best-in-class living experience with seamless connectivity. The large masterplan, located in Mohammed bin Rashid Al Maktoum City, facilitates easy access to major highways and transportation networks. By utilising Sheikh Zayed Road and Al Khail Road links, residents can easily travel to the neighbouring emirates of Abu Dhabi, Sharjah and beyond.
The project further boasts proximity to the Dubai International Airport and the Al Maktoum International Airport, which is currently under construction. The waterfront project, sprawled across eight million square feet, encompasses opulent apartments, villas, and townhouses, with modern amenities for a stellar lifestyle. Moreover, the project is surrounded by a verdant green belt, offering a tranquil ambience to unwind from the city’s bustle.
You have just opened the Sobha Global Studio in the heart of London in UK? Who does it cater to and what is the target demographic?
Located on Park Lane in the heart of Mayfair, one of the most luxurious areas in the UK, Sobha Global Studio elegantly symbolises the brand’s commitment to luxury living. Serving as a marketing and sales office, the studio offers eclectic options for high-net individuals, expats and international investors belonging to diverse demographics. Being a trustworthy aide in their investment journeys, Sobha Global Studio helps clients leverage lucrative real estate opportunities.
Though currently in its nascent stages, the venture has piqued the interest of professionals from finance, technology and international business sectors, who have a penchant for luxurious lifestyles. The studio is poised to serve as a doorway to exquisite properties, providing both UK residents and international investors an opportunity to seize valuable opportunities.
What are Sobha Realty’s expansion plans in the USA?
Our strategic foray into the US market aligns with our vision of being known as a global real estate brand and it is an integral part of Sobha Realty’s wider global expansion plans. We aim to provide clients with seamless access to one of the world’s largest real estate markets. The region’s metropolitan hubs promise sizeable returns, due to burgeoning demand for luxury properties and robust investment potential. This expansion reaffirms Sobha Realty’s long-standing legacy of excellence in catering to affluent investors through impeccable craftsmanship and innovative designs.
Can you tell us about the chairman, Mr. PNC Menon’s vision behind Sobha Realty’s global expansion? How does it feel now that an Indian brand is taking centre stage globally?
PNC Menon, Founder and Chairman of Sobha Group, always envisioned Sobha Realty as an epitome of superior quality and excellence, which transcends all geographical barriers. Our ambitious global expansion plans are underpinned by his vision to showcase Sobha’s superior craftsmanship to the world while remaining steadfast in our commitment to pioneering world-class real estate solutions. We aspire to emerge as the most trusted organisation both regionally and internationally, guided by immaculate business ethics, timeless value, and transparency across all operations.
He is immensely proud of Sobha Realty’s global success, which exemplifies the world of opportunities awaiting Indian enterprises internationally. Sobha’s success on the world stage is a moment of collective pride and honour for all Indians, paving the way for a world where Indian brands command worldwide recognition.
